6 Aster Awards for Bayhealth’s Marketing & Communications Team
Bayhealth’s Marketing & Communications healthcare marketing experts were honored with six Aster Awards for outstanding work in 2022, including one gold award, three silver awards, and two bronze awards. The Aster Awards is one of the largest and most respected national and international competitions of its kind for recognizing talent in healthcare advertising, marketing and communications.
“Our team thrives on the work we do to create meaningful patient and community connections that engage and inspire those living in central and southern Delaware to take charge of their healthcare needs and select Bayhealth as their health system of choice,” said Interim Vice President of Marketing & Communications Amanda Bowie, MSM. “We also take great joy in honoring and celebrating our healthcare workers and their commitment to our mission.”
A panel of judges selects winners based on creativity, layout and design, functionality, message effectiveness, production quality and overall appeal and execution. All entries are scored on multiple criteria with a possibility of 100 percent (gold awards scored between 95-99% or top 5% in the nation; silver awards scored between 90-94% or top 12% in the nation; and bronze awards scored between 85-89% or top 16% in the nation).
Here is a list of the awards received by Bayhealth’s Marketing & Communications team:
- Gold Award for Community Health & Wellness email series. Subscribe now.
- Silver Award for Bayhealth Total Care video series.
- Silver Award for Bayhealth Employee Thank You Campaign Phase III.
- Silver Award for “Lift Me Up” social media video.
- Bronze Award for Community Health & Wellness blog.
- Bronze Award for Ballin’ for Blood annual event.
“I’m thrilled for our team to receive these well-deserved recognitions,” said Bowie who highlights the team’s ability to deliver collaboratively on creative, innovative, and inspiring work. “We’re passionate about what we do and it’s always as honor to be recognized for the expert-level of marketing and communications work we are proud to consistently deliver.”
Visit Bayhealth.org or AsterAwards.com/Winners to learn more.