Colorectal cancer awareness casette tape

Bayhealth Revives Chart-Topping Campaign to Raise Awareness for Colorectal Cancer

Monday, March 4, 2024 | Cancer Care
Complete with a totally ’80s vibe, Bayhealth revived its inaugural colorectal cancer awareness campaign to kick off Colorectal Cancer Awareness Month in March. The campaign is designed to encourage everyone age 45 and older to schedule an appointment for a colonoscopy—and to make colorectal cancer history!

“The rates of colon and rectal cancer continue to climb among younger adults in particular—that’s why it’s so important to get screened as soon as possible after you turn 45, or earlier if you’re at higher risk,” said Bayhealth Colorectal Surgeon Assar Rather, MD, FACS, FASCRS. “It’s important to understand we aren’t screening for colorectal cancer; we’re screening to prevent it. We’re looking for small polyps or growths that could eventually become cancerous.”

Bayhealth’s team of experts offers personalized care for prevention and early detection of colorectal cancer. Bayhealth Hospital, Kent Campus is one of the first 50 programs in the nation—and the first in Delaware—to be accredited by the National Accreditation Program for Rectal Cancer (NAPRC) for providing the most advanced, specialty care for rectal cancer patients available.

There are options for testing and colonoscopy prep, and this preventative step could save your life. At Bayhealth colonoscopies are done by a gastroenterologist, general surgeon or colorectal surgeon.

Help us make colorectal cancer history by calling our Colorectal Nurse Navigator Judy Giddens, LPN, at 302-744-6098 to schedule your screening today. Judy will provide personalized guidance and assistance in taking the next steps for your screening.

You can also learn more by joining us in recognition of Colorectal Cancer Awareness Month on Friday, March 15 from 9 a.m. to 1 p.m. outside of Bayhealth Women’s Imaging Center, Dover at 540 S. Governors Ave. (opposite Spence’s Bazaar). A team of experts will be on site to answer your questions about the disease and why it’s important to get screened. There will also be free giveaways while supplies last.

Visit for more information including facts about colon cancer and why it’s important to get screened. We’ve also included an ’80s playlist for all those nostalgic feels. If you recognize any of the songs, it’s probably time to get screened!

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